SPORTS GENERATION, the company: Sports Generation is a high calibre swimming coaching company, co-founded by Christian Kenny and Christopher Whitworth in the summer of 2012 to deliver superior small group and shared private weekly swimming lessons to adults and children. SPORTS GENERATION is a leading, privately-owned company offering high calibre swimming lessons to babies, toddlers and children. Lessons are taught by fully qualified and highly experienced coaches who are passionate about swimming and provide safe, productive sessions, developing strong, skilled and happy swimmers. Sports Generation currently coaches over 2,000 children every week in Central London, West London, Surrey and Hampshire, at prestigious health clubs and luxury private residences.