Casa Vinicola Caldirola was founded in 1897 and started to grow steadily in the 1940s; the company's everlasting pioneering attitude made it become one of the very first wine actors in Italy to sell their products through the mass retail channel, the strategic opportunity of which CVC was able to foresee and seize in the 1970s before many others could. Casa Vinicola Caldirola and its historic brand "La Cacciatora" have been leading the market ever since, and the company is now present in over 60 countries around the world.