the herbal horse and pet believes in what we call "cutting edge nature". This is the combination of what is available naturally with what has been scientifically proven to work. So many companies sell natural products without any real belief in them. They provide the 'flavour of the month'. We don't. We will only include ingredients in our products which are: a) effective b) safe Which seems like a simple thing, but is actually something often overlooked in the race to keep up with the latest, most fashionable ingredient. As a result, our formulations are completely different to most other supplements. But, you can be assured, they are included as a result of us keeping up with the very latest research.