The 1-of-1 Group is a contemporary luxury brand that sells original artwork online. Its' focus is on the contemporary artworks of public artists as well as abstract expressionism. The 1-of-1 Group takes away the intimidation of buying art as we educate as much as possible about the artists so that you understand their work. A lot of time is taken in curating and editing the collections as the works are hand picked by one person, ensuring a taste level that one can either love or hate but without clutter of other sites. This creates a unique positioning for the brand as it builds its allure on a cool factor. Luxury that is current and now , yet limited in number. Encouraging the promotion of artisan work as opposed to fast consumption. The 1-of-1 Group has developed into a brand of cool that can be purchased as a hanging artwork, sculpture, furniture design, artistic customization and the facilitation of commissioned work. Patroned by both millennials and boomers, it is a gathering for the majority of one’s artistic needs. Fine art. Design. Sculpture. Commissions.