KEY Digital Marketing Consulting is all about solving digital marketing problems for small to medium size businesses. There are many organizations that do not feel confident about their digital marketing strategy and who are unsure about what is working and what is a waste of ad spend. Today, companies need to fully understand the multi-channel approach and how it represents their customers journey. Being able to determine where more advertising dollars should be spent based off the right attribution model will lead you to success in the digital marketing world.