Masarat Misr is an emerging consultancy firm based in Cairo and tackling the EMEA region with the focus to bring intelligence and technology into mobility, spatial planning, urban planning, infrastructure management, security and risk management. MASARAT Misr capitalizes on a strong research and development unit that employs and collaborates with local and international business matter experts to produce specific studies, tailored strategies and insights to non conventional issues. We work to make cities healthier, more inclusive and more sustainable. We plan for People Not for Cars. We believe in enhancing quality of life for everyone. We look to the future by anticipating mobility needs and inspiring pioneering solutions. We take an innovative approach to our work. We respect other people and are transparent, fair, ethical and honest in our dealings with others. We treat everyone equally, but take their individual needs into account. We are open, tolerant and respect diversity. We make respect a hallmark of our relationships with our members, partners and colleagues.