VISS has always been a product-driven company since its establishment in 2004，particularly specializing in rental LED displays. A company’s gene is determined by its founder, Tyson Zhong, the founder of VISS, is one of the very few LED company owners who is truly professional and enjoys spending most of his time making his products not just workable, but really user friendly and aesthetic. If you don’t know this man, you probably don’t know the industry history of rental LED displays in China. In 2006, when almost all other manufacturers were still making heavy and clumsy traditional LED cabinets with DIP lamps, VISS brought to the market 37.5mm mesh screen for staging applications and 25mm SMD strip screen for both indoor and outdoor use. In 2008, VISS initiated LED dance floor to the market when most people didn’t even know how to make a rental display. In 2010, VISS launched SE Series, which is still a very popular product now. Because VISS focuses on rental LED displays, it is a leader in this market segment. Some years later, VISS was eventually surrounded by similar products, and now, there are more than enough rental products in the market. The question is, what is the difference between VISS’ products and other rental products? The answer is, everybody can make their products work, but VISS makes its products user friendly and aesthetic. And these are great add-on values VISS always offers to higher end clients. Some people think LED displays are just a tool to make money. No one will deny it, but on top of that, we believe a great event deserves great screens, which look beautiful in the front and attractive on the back. We believe the rental crew deserves screens that make the installation and service genuinely easier and quicker in the real world not in the PowerPoint, because this is a stressful job. We believe the market deserves to have the option of products that are, after all, people are different, and what we choose makes us who we are.