DataCore Software UK is the UK subsidiary of DataCore Corporation; the worldwide developer of storage virtualisation platforms and performance optimisation software that empowers online disk storage resources; managing and optimizing flash memory, hard drives, storage arrays and ‘Cloud storage’ across a wide variety of vendors and devices within both virtual and physical IT environments. Based along the M4 IT Corridor in Green Park, Reading, DataCore also has a R&D office in Croydon, Greater London. The company's SANsymphony software significantly improves application performance and response times, enhances data availability and protection to provide superior business continuity, and maximizes the utilization of existing storage investments company-wide. DataCore provides the storage virtualization dimension needed to complete a ‘Software-defined’ fully virtual data center. DataCore overcomes the performance and availability obstacles that have negatively impacted storage intensive Tier-1 applications (Databases, VDI, Mail, SharePoint, etc.) and cause storage to be the major barrier to the success of server and desktop virtualization projects. DataCore’s comprehensive, yet hardware-independent solutions fundamentally change the economics of provisioning, replicating and protecting storage for large enterprises and small to midsize businesses.