Since launching in Japan in 1999, Naturally Plus has promoted global wellness by focusing on three key areas: PRODUCT. We deliver what we promise; we help members maintain their health by sharing pioneering products. OPPORTUNITY. We give members a chance to gain financial freedom by using a generous business model that rewards teamwork. CULTURE. We bring together people of various talents and show them that they can find success by helping others succeed. In 2014, Naturally Plus USA (NPUSA) launched in the U.S. NPUSA is Naturally Plus' first company in the Americas. At the company's headquarters in Las Vegas, a dedicated corporate team provides support and training to members. Naturally Plus currently has businesses in 12 countries.