Gravity Software (Gravity) is the first online business management application exclusively written for smart businesses. More than just accounting, Gravity provides you with the necessary tools and processes to help your businesses grow. Gravity’s robust solution gives your company the distinct advantage of having your Financials and CRM fully integrated on one platform to meet your unique business needs. There’s no need to manage two separate applications or install software to integrate your accounting application with your CRM solution. Gravity gives you better insight into your business – driving sales, improving customer service and increasing productivity.