IderaOS is an easy to use e-commerce platform builder. It allows anyone across any part of Africa to create and customize their ecommerce with few clicks. Our e-commerce platform allows anyone to easily sell online at retail locations and everywhere in between. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web; mobile; social media; marketplaces; brick-and-mortar locations; and pop-up shops. Our platform is embedded with local (Payment and delivery API’s) options for businesses to contract with, starting in Lagos, Nigeria, then to the rest of Africa. African millennial's are a tech savvy generation, increasingly dependent on mobile devices and technology. Merchants are using social media platforms to advertise their eCommerce businesses and increase their conversion rates. It’s no question that these young people in Africa have a large part to play in the growth of eCommerce. Africa has the largest youth population in the world, and it continues to grow. Future generations are going to be even more tech-savvy than the youth of today, fueling the continuing development of the eCommerce industry in the region. In general, there is a huge opportunity for e-commerce platforms builder in Africa, the internet penetration rate witnessed in Africa over the last 10 years has been massive and is still at just 28% of Africa’s 1.1 billion populations – lowest in the world.