A hair jewel designed to look gorgeous in a second, easy to tie and to wear all day. For women who do it all. Simplify Beauty and Life Un accessoire dessiné pour être coiffée en un instant pour toute la journée, pratique et joli. Pour les femmes pressées. Simplifier la beauté et la vie. ABOUT ME I am a woman, a wife and a mother who doesn’t want to tie my hair with plastic anymore. My name is Natascha. When my daughter Elise was born, I was a busy working mother; I was breastfeeding and couldn’t find a satisfying way to tie my hair quickly and beautifully. I was having a hard time trying to be a good mom while staying elegant as a woman at the same time. That was when I remembered a gift my mother, Nadine, bought me on a market in Florence. When I was 15 years old, she offered me a pretty, easy to attach, silver jewel to fasten my hair in a second. We have worked extensively on the designs and material to define the perfect size, the optimal weight and the fitting pressure to keep it in place all day. That is how Elna was born, to simplify women’s lives with a hair jewel that can be passed on from mother to daughter, as a link between generations. Elise & Nadine… ELNA