ZONO is a mobile first Smart Collaboration & Fintech platform specifically designed for distribution supply chains. It helps brands digitize its route to the market, reduce friction with distributors & dealer networks and reach the last mile by bringing people processes and data from multiple business functions on a single platform. 1.3 Tr USD general trade in India is empowered by @ 1 Mn plus distributors and @ 35 mn retail points spread across 1000 + towns and cities in India. With significant contribution to Indian GDP however the industry takes miniscule 6-7% credit share and faces a credit gap of @ 1.1 Tr USD. This is largely because of preference of traditional financial institutions on collaterals than cashflow and lack of credit history. ZONO aims at solving for the larger part of the credit gap through structured, market-led embedded finance solutions. Remove inefficiencies by smart collect and cash flow management, further enabling on demand credit facilities for the businesses based on transactions captured on the platform. We are on a mission to make inclusion of financial services simple, easy and affordable; ultimately providing growth impetus for the B2B industry.