Intelen is a technology and engagement software provider delivering integrated data-driven SaaS solutions designed to support Energy Utilities with their digital transformation strategy; so as to become a customer-centric, trusted energy advisor, providing personalized content and services to their customers. Intelen’s flagship solution “DiG” is an award winning, white label, web and mobile app. that can be deployed with minimal effort and investment and is tailored to serve both regulated and de-regulated markets even without the existence of smart meter data. Based on its modular architecture and the fast time-to-market it can easily fit and match different utility requirements. Intelen is differentiated since its services are not restricted into monitoring and calculating energy consumption and energy efficiency to make good on its promises. Instead, Intelen deploys exclusively human-centric practices. How? Intelen studies thoroughly end users, identifies their needs and behavior and then applies the appropriate motivation techniques in each segment, stepping on gamification, personalization and social networking mechanics. To achieve so, Intelen is using its state-of-the-art analytics and data acquisition framework to transform customer data into valuable, actionable insights that help the utilities to get to know their clientele as never before through advanced customer segmentation and profiling. In a nutshell, Intelen solutions help Utilities to: • improve their customers' experience by unlocking the value of data analytics • optimize their marketing campaigns • establish a direct communication channel with their customers and build trust • reduce their organization's support and operational costs • generate alternative revenue streams through data-driven engagement