The most important time in the buying cycle is "buying time"-- that magical moment when a customer is about to part with his/her money. Helping business reach consumers at buying time is our special area of focus. Effective on-line advertising requires business owners to carefully examine who they wish to target and how they wish to deliver their message. Traditional "Creative" advertising is designed to make consumers want to buy something. (It is invasive in nature and delivered without permission from the consumer.) On-Line Selling Systems--The companies and platforms we represent--deliver their advertising messages to consumers who are "in market" for a specific product or who are actively seeking specific types of discounts for the specific products they wish to buy.