TRA are specialists in working with sales directors operating within Technology, Healthcare and complex, competitive B2B markets. We specialise in the Technology, Medical Sales, Professional Services and Search Practice markets At TRA we offer specialized solutions which are targeted to your particular needs, whether you are challenged by Healthcare decision makers, C-suite concerns (CEO CFO CSO) , meeting your quota/targets or KPIs, or becoming a trusted resource or advisor. The problem we hear from sales teams is that unless their customers can differentiate sales proposals from competitors offerings then the only item they can on is price…which is all too often the case. The sad fact that sometimes it only needs a very small difference in the offerings in the customer’s eyes to make the decision in our favour. We recently took part in a 8000 person global role out in a major International firm, with the one of the principle aims to help the sales teams differentiate themselves in very tough competitive environment. We then implemented a integrated solution to the sales teams, the results of our involvement, from the sales teams and management teams feedback, was extremely positive with all of the teams with the confidence to engage better with the customer and dramatically improve the chances of the customer being able to tell them apart from the rest. If you would like hear more detailed feedback please call me personally on +44 (0) 7941 175 275 or email me on tim.robertson@traconsultants.com for an informal chat to see if we can help you?