The supply of PVCu Windows, Doors and Conservatories to the Trade and New Build residential in the UK. “The Trade” consists of retail installers who sell to the public and less frequently, to local authorities (for use in public buildings). Consort has a nationwide customer base, which includes many long established businesses, often family run. The better established retailers gain business through “word of mouth”, with some Website Leads and advertising support. Sales to New Build residential are via Solair, a sister company, specialising in supplying and installing to New Build sites throughout the UK. Consort does not sell directly to the public.