Pelle P – Technical sports- and leisurewear designed by True Experience Pelle P was established 2006 and is a Swedish-based brand by Cecilia Petterson, daughter of the sailing legend and style icon Pelle Petterson. The clothes are designed for an active lifestyle with DNA in sailing and skiing. Our collections are a mix of function and fashion made for your True Experience as professional and in daily life. True Experience summarizes what Pelle P stands for. It’s an expression that represents our soul and clothes. Our collections are tested by professionals in their right elements, on the open sea and snow-covered mountains. True Experience is about how we live for great experiences, it’s in the attitude in constantly seeking for new challenges. In other words, doing what we love every day.