Options Education provides web based services and consultancy to enhance decision-making, improve quality strategies and increase student or employee performance. We are an innovative, research-led company skilled at developing services and tools which ensure best practice and evidence-based theories are able to be applied effectively. Educational areas: Student recruitment and marketing strategies, Student enrolment and course induction, Reducing course drop-out and improving attainment, Teaching performance management, Course quality management. Business areas we work in include: Knowledge-management systems, Employee engagement and motivation, Employee recruitment, induction and performance management, Organisational culture. Our flagship is the "Options" course choice navigation tool for students. This is a web-based interactive tool designed to help students make more successful course choices. The data generated is also rich and valuable. Research indicates it provides centres with quality information which can be used to evaluate delivery models. Along with end of course success rates and value-added measures, Options data is the missing link to radical improvements in provision. We can implement cross-organisation services or add a new dimension to existing R&D or performance audits. Above all we are good at listening to problems, generating ideas and finding solutions.