Established in East London, King Apparel have cultivated a reputation over 14 years to become one of the leading proponents of directional British street fashion. Independently owned and run, the brand has grown through an unwavering work ethic, quality British cut and sew design, considered exclusivity and a quiet authority that embodies the integrity, strength and character of the culture and island that we proudly represent. London's Finest - King Apparel @kingapparel