The Collective is a specialist brand activations company that brings the spirit of a brand to life. From products launches and activations to corporate events, we collaborate, collect and adapt key inspirations to give rise to a one-of-a-kind moment that will help your brand stand out in a crowd. And although The Collective is based in Cape Town, we deliver creative solutions nationwide. WHAT WE DO Brand Activations A brand activation is the difference between telling people about the features of a product or service and letting them experience the benefits for themselves. It is also a hardworking tool that can drive home key brand or product messages, improve brand perceptions, address misconceptions, create loyal brand ambassadors and start meaningful conversations with consumers. And no matter which format the engagement takes – be it a stand-alone event or part of an integrated campaign – The Collective works hard to deliver a creative and original brand experience that will create a lasting and meaning impression. Launches We have the capabilities to match your launch to your strategy and your targeted consumers - on time and within budget. We also understand the importance of spreading the word via social media and PR, both before and after the launch itself, and delivered with creative flair. Corporate Events From conferences to team building workshops, The Collective will source, select and coordinate the perfect combination of elements to make sure your objectives are met. All of which are underpinned by our signature imagination and love of precision planning.