Mediaglue’s single focus is to use the Google advertising platform as a tool to help their clients beat their competition and increase revenue. The focus is on attracting the right visitors to the client website and to assist the client to structure their website to focus on maximising conversions. The approach is very simple; focus on client outcomes, communicate openly with clients, telling them like it is with no “fairy dust” and to explain evident data to make good decisions. The Mediaglue team are all based in Australia, have English as a first language, have good geographical knowledge of Australia, and all have years of commercial experience. Together the team research and establish your campaigns for you; write your adverts and critically optimise your campaigns to maximise your ROI from the budget available. Unlike many brand name agencies who run client accounts through private software, Mediaglue manages and operates your account on your behalf meaning you have full access to the data, you can login at any time and see exactly what is going on. This process means you pay Google directly for click costs; Mediaglue’s only source of revenue comes from providing their service to clients. An ideal client for Mediaglue is business to consumer with proven ongoing demand. Typical clients include trade service providers, alternative health professions and legal practices.