Inata is a natural, modern and reasoned brand in which the founder shares his passion for the exceptional qualities of a rare fiber, the skills of craftsmen with unique know-how and the creation of top quality products. The objective is clear: preserve the heritage and restore the power to alpaca farmers to push the limits of sustainable luxury in decorative textiles. This is why the brand creates products that go back to the origin, with a material first bought at a fair price. In order to offer the best of this fiber, each step of the processing is controlled by us to guarantee products made with the greatest respect for the man who manufactures and uses. To go in search of the best of alpaca fibre and its secrets was also and above all to discover a whole people and its culture. In the course of the meetings, a word kept coming up in the mouths of weavers: Innata. This word, which means innate in French, reflects the almost natural knowledge of Peruvian women for alpaca fiber. The name of our House then becomes obvious, but we decided to simplify it, and it then becomes Inata. A subtle but notable change, which abandons the superfluous in favour of sobriety, for a return to the essential and simplicity.