Fanfare Entertainment, LLC is a privately-funded company based in Burlingame, California. The company focuses on the monetization of fans and consumers loyal to their brands and celebrities in music, sports, the entertainment business in general, as well as a number of significant corporate clients throughout the country. Fanfare has successfully done what many other high-tech startups have failed to do - to effectively engage and monetize a brand's fans - by creating an entire new layer of revenue streams that has previously not existed before within the mobile platform.