The Co. was established in 2011 by Sanjay Menon, then the creative head of Mudra Ahmedabad along with Akrita Shrivastava, a creative writer at Mudra Ahmedabad and Arnav Kumar, a freelance filmmaker and an NID alumnus. In a short span of two years THE CO. has been instrumental in the launch of several national and regional brands. We are a team of seasoned professionals from leading national and multinational agencies with rich experience across disciplines like advertising, marketing, direct marketing, digital, design and film making. The Co. combines experience and expertise to offer integrated marketing and brand-building solutions.