Anisimoff Legal is a specialist advertising, marketing and media law firm which is dedicated to providing practical and commercial advice, and has been since the firm was founded on these same principles by Tony Anisimoff in 1983. We represent a considerable number of advertising, marketing and promotional agencies as well as acting directly for advertisers with commercial interests in the food manufacture industry, travel industry, motor vehicle industry, technology, publishing and retail. With a clear focus and strength in intellectual property, our practice also incorporates a burgeoning trademarks advisory division assisting our clients with advice relating to trademark and branding availability, registration, defence and prosecution. In addition, our promotions team is expert in structuring and advising on all manner of trade promotions and competitions and providing tailored promotional services such as draws and scrutineer services. The firm is highly committed to providing common sense, practical advice and personalised, tailored solutions. We know the industry and are responsive to time pressures and creative goals. We also take a commercial approach and can provide risk assessment and strategic advice to enable our clients to balance competing priorities. We have offices in Melbourne, Sydney and also on the NSW Central Coast. You can also find us and be updated about our publications on Facebook (www.facebook.com/AnisimoffLegal) and Twitter (@AnisimoffLegal).