Aptamind Partners is a private client advisory firm that helps ambitious leaders in governments, emerging destinations, public and private sector firms and increasingly social-sector organisations understand the impact of tourism as a change agent. Its unique proprietary approach produces privileged insights and finely calibrated strategies by combining hard data, social sentiment analysis, and on-the ground investigative research backed by a network of best-in-class experts to unlock new sources of growth especially in challenging times. Aptamind’s team has decades of experience dedicated to travel, tourism and hospitality and work in over 75+ countries, and has advised governments, industry policy makers, family offices, UHNW investors, global and local corporations and international strategy consultants. As a firm we are very focussed on sustainability and the social impact of tourism and always looking to work with partners who resonate our passion for these topics.