Highest quality golfballs for the best price possible: For many players out there golf is not merely a game. It's a lifestyle. VICE Golf is catering to this exact experience, challenging golfers to embrace their vice - and everything that comes with it. German engineering delivering on-par performance, that's the prerequisite as the VICE balls have compared favorably with the high standard competition on the market today. But building on that foundation, the brand has set out deliver a product that epitomizes much more than the simple way from point A to point B, but the life and style that is the game of golf. The result: A new series of golf balls of premium quality at an unmistakably competitive price. It might just be the coolest ball in golf.