Established in 1985, this family owned and operated business has become a formidable force, attaining a competitive advantage within the washroom industry. Independent market surveys indicate Serra® branded products to be the product choice in seven (7) out of ten (10) “A” Grade Buildings. Serra® is committed to providing absolute hygiene, creating high-quality solutions and assisting in the wellbeing of end users of washrooms through eliminating the risk of cross infection, by offering world-class products supported by a world-class service. As its core business, Serra® designs, manufactures and supplies quality guaranteed durable washroom products, in addition to offering a value-added support service, through cost-effective and economical “in-use” consumables. Serra®’s launch of superior high-grade hygiene standard stainless-steel washroom dispensers in aesthetically pleasing finishes demonstrate their ability to deliver world-class products. Continuous research and development, coupled with constant monitoring of international product and service trends adapted and implemented to suit local conditions; have earned Serra® many “firsts” within the industry, proudly showcasing their capabilities.