Femcare Limited is a company based in China that brings strong female health and body care brands to the Chinese online market. We focus on cross border sales in China’s top digital platforms. Femcare is a Swedish-Chinese joint venture based in Guangzhou, China and Stockholm, Sweden with three founding partners. We combine three distinct capabilities in order to grow brands in China and Asia. Digital sales experience, brand management experience and an extensive network within feminine health and hygiene. The three partners are: -Qingmutec. A six star Tmall partner and hence an IT and digital sales expert. Qingmutec is the partner for several lifstyle and cosmetics brands and manage all aspects of digital sales in China. Qingmutec has 1000 employees based mainly in Shanghai and Guangzhou.