UMM is the youth media brand where YouTubers and athletes collide. We celebrate the relatable side of sports stars through fast-paced, off-the-wall and entirely positive online entertainment. Since launching in December 2020, we've amassed over 300,000 social followers, 50 million organic views and 400 pieces of media coverage. UMM is powered by digital production company, After Party Studios. For all enquiries: hello@ummofficial.com