mLogic is a quantitative CPG consultancy specializing in price and promotion optimization. Mission: Grow our clients’ sales and profits by optimizing price and promotion planning with a fundamentally new approach and new tools. A new approach: Bottom-up, item-level analysis integrated into a top-down category architecture. Complete competitive and financial perspectives for every player in the category. Profit Planner - a powerful, scalable integration factory, learning lab and simulation tool. Better, faster, more complete Accurate at any level – category, segment, portfolio, brand or item Twice the value in half the time Complete category perspective, complete competitive interactions, complete financials