Daytona is a medium-sized, owner-managed business with an annual turnover in excess of R3.5 billion. We have established a group of companies that provide the worlds most sought after luxury automotive brands. We are the sole importers of : Aston Martin McLaren Pagani Rolls-Royce Lotus Koenigsegg Through our focused sales and servicing of premium brands, we have established an extensive database of sports and luxury vehicle owners and high-net-worth individuals and are firmly entrenched in the luxury lifestyle community. Our Vision: To reinforce our position as the preferred supplier of high-end luxury vehicles to the South African market by offering class-leading vehicle brands. Our strategy is to focus on key market segments, leveraging the strengths of our prime retail positions, niche operations, skilled staff and service expertise, all of which is based on the strength of our high-end client database.