Fractal River is a consulting firm that helps growth-stage startups scale faster by: * Optimizing marketing, sales, customer success, and service delivery operations by defining processes and implementing the right tools. * Building their analytics, integration, and data engineering capabilities to deliver better visibility, improved metrics, point-of-service data, embedded in-product analytics, data products, and more. * Acting as a fractional team so companies can develop their internal teams gradually while enjoying the benefits of best practices, expert support, and the latest technologies and architecture. Our tooling expertise includes HubSpot, Salesforce, Zendesk, ChurnZero, TaskRay, Looker, Tableau, PowerBI, dbt, Fivetran, Snowflake, Redshift, BigQuery, AWS/GC infrastructure, Terraform, Python, Docker, and multiple DevOps orchestration and monitoring tools.