North 89 is a Stockholm based footwear brand, established in 2016 by Gustaf Secher. North 89 grew out of a passion for sneakers that initially that started at a young age. Today a lot of sneakers focus on looks and design but less on functionality. We believe that functionality should be a given. Our goal at North 89 is to take a functional approach on the classic and ever popular cup sole sneaker by combining innovative and classic materials with a touch of Scandinavian design aesthetics. In Scandinavia we have four seasons and we want to wear sneakers through out all of them in style without sacrificing functionality. We design sneakers in the North for the World.