Shannon specializes in helping organizations navigate high growth and transformation—whether a period of rapid growth or a new strategic direction—where she brings fresh energy and ideas to create and execute on their brand promise, product/service vision, and sales goals. As a consultant and fractional CMO, Shannon has a track record of moving SaaS companies top right for successful capital raises and exits via acquisition by bringing Simplicity, Clarity, and Alignment to their sales/product Stories, multi-channel marketing Strategies, and operating Systems. Her commitment to innovation, entrepreneurship and social impact is evident in her mentorship roles in the startup community at the Atlanta Tech Village, ATDC, Flashpoint, Startup Weekends, and Mentor Capital Network as well as her service as a board member for Technology Association of Georgia.