Many companies now have teams of writers who have to produce content to work on Google. And on humans too. These teams are full of bright people who are ok at writing, but no one has ever sat down with them to discuss the writing craft. What are the issues that are bugging them and how do they get around these? How to write a lot of content without it feeling heavy. How to make the technical sound interesting. How to create variety when it all fells like more of the same. The Copycourse is all about helping this group and the people that manage them.