Happy Ending Productions is an independent, owner-operated, full-service concert production company. We serve all your production needs, from management, staffing, technical support, on-site logistics, site management, artist liaison, media relations, and marketing. We design, produce and promote iconic live experiences and connect brands to their audiences. Happy Ending Productions currently produce Atlanta's renowned music festival, SweetWater 420 Fest, returning to Centennial Olympic Park on April 29-May 1, 2022!