We love a challenge. We must do, as we started a pork snack-based business with just £500. We think the humble pork crackling and scratching are AWESOME, but that they have been a bit neglected – left in the shadows while new-fangled ‘cooler’ foods had their ten minutes of fame. That belief morphed into an obsession – to the point that after we launched a range of frankly awesome flavoured pork crackling along came whopping great big advent calendars, wedding favours, a beer, a hot sauce, a cookbook and a huge range of gifts. We’re not ones for big, gushy value statements, but we’ve got our three simple rules that we live each day by. Do great things. Have some fun. Don’t be a dick. Let's make the piggin' magic happen. Love Team SP