Apna Paisa Pvt. Ltd. is India’s leading Online market place for financial products like loans and Investments. It enables consumers to compare Online quotes & features of loan products – Home Loans, LAP, Car Loans, Education Loans, Gold Loans and Credit Cards. Apnapaisa ambit also covers most updated information on various Insurance – Life & Health and Investment products – Mutual Funds, FDs, PPF and NSCs etc. Financial Planning wing of Apnapaisa makes customized financial plans for its clients all across the globe by taking their assets and liabilities into account. Personal Finance product’s consumers have an instant connect with Apnapaisa. As we believe in holding hands of the consumers to take him though his Online journey while he is seeking or comparing various products across various lenders/ insurers. This way Apnapaisa visitors save substantial time and money by using Apnapaisa for taking informed decisions for a wide range of Loans, Insurance & Investment products. Not only this, Apnapaisa shares content with many leading media of the country by way of regular columns, reader’s / viewer’s queries and interest rates tables and comparison tables. It also provides customized content for many business and mainstream publications. To put it in perspective, Apnapaisa can be compared to a Web magazine with a readership of 1.5 million viewers per month. All their efforts are directed towards enabling the consumer to take an informed decisions.