The Will to Win (W2W) mission is: “To assist in the identification and development of youth through mentoring, education and training who are desirous in becoming champions.” W2W is designed to develop CHAMPions(TM) through our formula for success defined as: Character, or the way each person defines themselves; Hard-work, the work ethic that it takes to become successful; Attitude, approaching each experience in a positive way; Maturity, learning from each experience and making better and responsible decisions; and Pride, being the best one can become and accomplishing it with great satisfaction.