LIFE stands for Lasting Initiative For Earth. It is the perfect reference to the most noble of legacies we can ever leave to future generations. The tiny blue dot in our logo represents the remaining fraction of the still well-preserved natural areas. The challenge at hand is to preserve the biodiversity of our Planet so life can continue and the only way to reach such a broad and important objective is by scaling up individual’s success stories. Supported by the United Nations through the “Convention on Biological Diversity” and by the Brazilian Government through the Ministry for the Environment, LIFE Institute is a Brazilian non-profit organization created in July of 2009 in a joint effort by Fundación AVINA, O Boticário Foundation for Nature Protection, Posigraf and SPVS (Society for Wildlife Research and Environmental Education). Today other institutions have also come on board, further strengthening our initiative. LIFE Institute is responsible for managing LIFE Certification which qualifies and recognizes public and private organizations who promote biodiversity conservation and sustainable development initiatives, thus ensuring the protection of the ecosystem integrity and its perennial ecological processes of cycling water, nutrients, flow of energy and so on.