Cultivate unearths and amplifies stories to create cult-like followings for emerging tech, R&D-focused companies, and brands that push against the status quo. The cultivate process is a PR, SEO & content strategy method that routinely delivers dramatic increases in organic web traffic and national exposure in news, magazine, and trade journal publications. The cultivate process is the critical communications component Justin Brady uses for his clients. Clients that benefit are masters at solving complex problems that change the world, but demand strategic support to amplify their breakthrough products to the masses.