Pulp Riot is an innovative, professional hair color company that empowers stylists to think of themselves as artists while supplying them with superior paint to create their masterpieces. The products are currently distributed throughout 33 countries through a network of professional beauty distributors (Salon Centric in North America is the largest distributor.) On May 25th, 2018, L'Oreal acquired Pulp Riot. The original founders, David Thurston (CEO) and Alexis Thurston (Vice President of Product Creation) continue to lead Pulp Riot from the company headquarters in Los Angeles. www.pulpriothair.com