Cinetique is French for kinetic (pronounced ‘sin-e-tik’) and is representative of businesses needing to continually evolve and move forward to remain relevant. Customers are changing the way they research and purchase products, digital platforms enable customers to remain removed from an organisation during much of their decision-making process and businesses must adapt to connect and engage, to innovate and create a sustainable future. Cinetique was founded in 2008 to work specifically with manufacturers and suppliers to the construction, interiors and infrastructure industries. Our role is to develop business and brand strategies that facilitate growth in our ever-changing market conditions.