The Hoosier Ticket Project wants to remove financial barriers preventing fans from attending Indiana University athletic events in person by levering the generosity of alumni and fans. Through tickets donations and financial gifts, the Hoosier Ticket Project provides tickets to individuals and families, helps the athletic department increase attendance and gives Hoosier student-athletes the best home-crowd environment possible. The project was founded by a group of loyal Hoosier fans as a way of giving back to the University that has given them so much.