Zvijezda has been at the top of the Croatian food market for over 106 years celebrating its 105th year in 2021. With its lines of products such as Zvijezda, Margo, and Omegol, it meets the needs of the most demanding consumers. Zvijezda’s products are made of natural, strictly selected ingredients of high quality through technological processes during which all valuable substances are preserved. Apart from the products from its own production, Zvijezda distributes the following products under its name as well: vinegar, oil for frying, pumpkin oil, additives, olives, and canned vegetables. It also distributes products by Belje, Ribella, and Dijamant Company. The values of the Zvijezda Company products are authenticity, excellence, and recognizability. Because of its traditional recipes and high-value ingredients, Zvijezda’s products are put in the category of highly trusted products by consumers who find it easy to be faithful to them. Zvijezda’s kitchen is modern, innovative, and always trendy and it has an attractive visual identity. Innovations regarding packaging and the development of new tastes are a part of Zvijezda’s business objectives. Zvijezda’s success on the market is the success of the entire team. All Zvijezda employees contribute to the quality of Zvijezda’s products meeting the needs of a modern man through their work, knowledge, and skills.