#feelingsmatter so much to the team at Feelalytics that we have developed a way to measure them and create actionable data that facilitates good emotional health and well-being for teams, employees, and customers. Sentiment: Anonymous, Automated, and Segmented. Mindful Appy is an anonymous way to collect and report the “emotional state” of your employees and customers using the most common way they express themselves: emojis. Not only does Mindful Appy provide you with an automated way to collect the information, we empower you with insights as employee and customer responses change over time. Group your employees by team, department, and location. Easily group customers by their age, gender, city, county, state, or line of business with your company. Take the emotional temperature at key points in your customer’s journey.