MiO. Marketplace - Intelligence - Optimization. MiO is creating a one-stop-shop for media buyers and publishers to transact advertising across traditional and non-traditional offline markets plus non-programmatic online media missed by DSP’s. MiO Marketplace creates B2B sales cycle efficiencies, expands opportunities to connect, and provides real-time analytics for media buyers and sellers by allowing them to browse, bid, negotiate, and transact media of every type in a single, easy-to-use online platform. Our sales intelligence tools and machine learning create the best end-to-end system to allow both sides to ensure buyers see what they want most and sellers get the best chance to provide actionable opportunities to turn a "NO" into a "Yes".