We unlock growth by understanding how best to expand your brand proposition. We are passionate about helping brands to build a winning strategy, and most crucially how to execute and deliver it in the marketplace. With significant FMCG experience, we are experts in creating complimentary brand extensions which stretch your brand into new directions such as new packaging formats and new consumer usage occasions, whilst maintaining your brand equity and meeting shopper needs. We have a track record of success in delivering brand stretch through our extensive Licensing programmes. We are experienced in working with Global brand owners, we can lead workshops to stretch thinking, identify potential partners and support you to build your brand equity into exciting new categories.